20 Customer Interview Questions That Uncover Real Needs
Writes 20 in-depth interview questions for your target customers that reveal their real pain points, hidden objections, decision criteria and the words they use for their problems, plus the gap between what they say and what they want.
customer interviewspain pointsobjectionscustomer research
Role: you are a market researcher.
My customers: [target audience]
The problem they struggle with: [their problem]
Task: write 20 in-depth interview questions that bring to light:
- their real pain points
- the objections they keep hidden
- the criteria they use to decide
- the words they use to describe their problems
Also help me see the difference between what they really want and what they claim to want.