Marketing & Sales

Offer: [offer], priced at $[X]
Most common objection: "[common objection]"

Task: write a sequence of 5 Instagram DMs that turns a follower who already knows me into a buyer of this offer.

Order of the sequence:
1. spark curiosity
2. build trust
3. handle the objection above
4. close

Rule: no message longer than 3 lines.

What I sell: [product/service]
My audience: [describe them]

Task: design a funnel of 5 Instagram Story slides that sells this.

For every slide give:
- its purpose (awareness / hook / proof / offer / CTA)
- the text on the slide
- the visual direction

Present it slide by slide.

Role: you are a specialist in building irresistible offers.

Goal: an offer for [product or service], aimed at [audience], that is so compelling that turning it down feels foolish.

Deliver these five parts, numbered:
1. Core deliverable: exactly what the buyer receives.
2. Price anchoring: the comparison that makes my actual price look like a bargain.
3. Bonus: the extra that makes the total value feel overwhelming.
4. Guarantee: the promise that removes every objection to buying.
5. One-line pitch: a single sentence that sells the offer on the spot.

1. Phase 1 — Ideal customer profileCopy

   My business: [describe your business]
   What I sell: [product]
   Who I sell to: [audience]
   
   Task: help me build a complete profile of my ideal customer. Cover:
   - demographics
   - psychographics
   - the frustrations they face every day
   - what they have tried before, and why it did not work
   - what they wish existed
   - where they spend their time online
   - the words they use when they describe their problem
   - what would make them buy straight away, with no hesitation
   
   Then sum everything up in one paragraph that I can use as the base for all my marketing.

2. Phase 2 — Messaging strategyCopy

   My ideal customer profile: [paste it]
   My business: [describe your business]
   
   Task: help me build a complete messaging strategy. Include:
   1. A core brand message that speaks straight to my customer's pain.
   2. A unique value proposition.
   3. 3 taglines, each for a different context.
   4. The main emotions my marketing needs to trigger.
   5. My customer's biggest objections to buying, each with a messaging response.
   
   Every word should feel written for this specific customer.

3. Phase 3 — Top 3 marketing channelsCopy

   My business: [describe your business]
   My ideal customer: [ideal customer]
   
   Task: based on the places my customer hangs out and the way they make purchase decisions, recommend the 3 best marketing channels for me. For each channel explain:
   - why it suits my particular audience
   - which type of content works best there
   - how much time and budget it needs to work
   - what success looks like
   
   Then list the channels I should avoid, and why, so I stop spending time on platforms that will not make a difference.

4. Phase 4 — 90-day content marketing planCopy

   My business type: [type of business]
   My ideal customer: [ideal customer]
   My 3 focus channels (chosen in Phase 3): [your top 3 channels]
   
   Task: build a complete content marketing plan for 90 days. Include:
   - content pillars that follow my customer's journey
   - a weekly content calendar with the topic and the goal of each post
   - how to turn a single piece of content into versions for each of the 3 channels, getting maximum output for minimum effort
   - the metrics to track to know whether my content is really working

5. Phase 5 — Funnel from first touch to repeat purchaseCopy

   My business: [describe it]
   What I sell: [product], at [price point]
   My ideal customer: [ideal customer]
   
   Task: build a full marketing funnel, from the first contact to the purchase and beyond. Include:
   1. How a cold audience discovers me for the first time.
   2. The email or follow-up sequence that nurtures them toward buying.
   3. The call to action that turns them into paying customers.
   4. A post-purchase strategy so that people who buy once come back, buy again and refer others.
   
   Map every stage with specific actions and messaging.

6. Phase 6 — Paid advertising strategyCopy

   My business: [describe it]
   My ideal customer: [ideal customer]
   Monthly ad budget: [$X per month]
   
   Task: build a complete strategy for paid marketing, in these sections:
   1. Platform: which one to advertise on first, and why.
   2. Campaign structure: how to set up campaigns for awareness and for conversion.
   3. Creative and copy: what the ads must emphasize, given the profile of my customer.
   4. Retargeting: how to set it up to win back people who did not buy the first time.
   5. Expectations: realistic results I can expect.

7. Phase 7 — One-page marketing strategyCopy

   My business: [describe it]
   
   Task: take everything built so far (the customer profile, the messaging, the channels, the content calendar, the funnel and the paid ads approach) and turn it into one complete marketing strategy document that fits on a single page. Include:
   - my core customer avatar
   - my unique value proposition
   - my top 3 marketing channels
   - a summary of my 90-day content plan
   - an overview of my funnel
   - my paid advertising approach
   - my 3 most important KPIs
   - my action plan for the next 30 days, week by week
   
   If the earlier outputs are not in this conversation, ask me to paste them first.

1. Phase 1 — Digital product blueprintCopy

   Role: you are an offer-design expert known for building high-value offers where the price feels trivial compared with what the buyer gets.
   
   Context: I want to create a digital product with high margins for my Instagram audience in the [niche] niche.
   
   Task: help me design the asset, for example a bundle with high practical utility, a guide focused on execution, or a pack of templates, that solves a problem which is painful and costly for my audience.
   
   Then tell me how to package it so that its "Perceived-Value" makes a price between $20 and $50 an obvious yes.

2. Phase 2 — Bio as a sales funnelCopy

   Role: you are a direct-response copywriter.
   
   Context: I sell a digital product (or run a waitlist for one) to my Instagram audience in the [niche] niche.
   My current bio: [paste your bio]
   
   Task: optimize my Instagram profile so it works as a sales funnel around the clock.
   1. Rewrite my bio following a strict "Identity-Target-Outcome" framework.
   2. Write a sharp call to action (CTA) for the link in my bio that pushes the click-through rate as high as possible, toward my digital product or my waitlist.

3. Phase 3 — 4-part Story sequence that sellsCopy

   Role: you are a launch strategist.
   
   Product or asset to sell: [product or asset]
   
   Task: design an Instagram Story sequence in 4 parts that sells it.
   - Slide 1: the "Pattern-Interrupt", a stat or problem that stops the viewer.
   - Slide 2: the "Cost-of-Inaction", how painful it is to stay as they are.
   - Slide 3: the "Case-Study/Framework", presented clearly.
   - Slide 4: the "Frictionless-Trigger", for example: Comment [keyword] and I'll DM you the private access link.

4. Phase 4 — Inbound DM conversation closerCopy

   Role: you are a consultant for high-ticket sales.
   
   Situation: a follower has just commented on one of my posts, or replied to my Story, using my funnel keyword.
   My sales page or checkout link: [link]
   
   Task: write a DM script that is "Human-First" and never pushy. In 3 questions it identifies their biggest bottleneck, then it guides them smoothly toward checkout (or my sales page) without setting off resistance to being sold to.

5. Phase 5 — Lead-generation Reel scriptCopy

   Role: you are a growth marketer for short-form video.
   
   Topic: [topic]
   
   Task: script a 45-second Reel that gives my audience an immediate "Micro-Win" on this topic.
   
   Requirement: the last 5 seconds must state clearly that the full step-by-step SOP, or the implementation checklist, is free to anyone who types [keyword] in the comments, which triggers automatic delivery of the lead magnet.

6. Phase 6 — Post-purchase testimonial loopCopy

   Role: you are a product manager.
   
   Context: a follower has just bought my digital asset.
   
   Task: design an automated schedule of communications that runs after the purchase. Include the 3 specific questions I should send them by email or DM 7 days after buying, written to draw out an outstanding testimonial; I will screenshot it and post it in my Stories as strong social proof.

Task: write a persuasive description for [product].

Voice: take inspiration from the tone and the positioning of [brand or founder whose style you want].

The description must bring out:
- the benefits the product delivers in everyday use
- its emotional appeal
- the features that make it stand out

Keep the copy specific and engaging, and consistent with that brand voice from start to finish.