3 Risk-Free Guarantee Options That Still Protect You
Designs 3 guarantee options for your product or service that remove the buyer's risk entirely while keeping you out of an unfavorable position.
More in Offers
Build an Offer So Strong That Saying No Feels UnreasonableNewOffersDesigns a complete offer for your product or service and audience: the core deliverable, a price anchor that makes your real price look cheap, a bonus that piles on value, a risk-removing guarantee and a one-line pitch.
Role: you are a specialist in building irresistible offers. Goal: an offer for [product or service], aimed at [audience], that is so compelling that turning it down feels foolish. Deliver these five parts, numbered: 1. Core deliverable: exactly what the buyer receives. 2. Price anchoring: the comparison that makes my actual price look like a bargain. 3. Bonus: the extra that makes the total value feel overwhelming. 4. Guarantee: the promise that removes every objection to buying. 5. One-line pitch: a single sentence that sells the offer on the spot.
One-Paragraph Offer Statement Focused on TransformationNewOffersWrites a single paragraph that presents your product or service to your audience as an offer that is very hard to refuse, built on the transformation it delivers rather than its features.
What I sell: [product/service] Who I sell it to: [audience] Task: write a single-paragraph offer statement compelling enough that saying no feels almost impossible. Center it on the transformation the buyer gets, not on the features.
Pre-Launch and Launch Plan for a SolopreneurNewOffersBuilds a full pre-launch and launch plan for your product or service in your timeframe: audience warm-up, waitlist, countdown campaign, launch-day sequence, early bird offers and ways to keep momentum afterwards, sized for one person with little time and budget.
Role: you are a launch strategist. What I am launching: [product/service] Launch timeframe: [timeframe] Task: create a complete plan for the pre-launch and the launch. Include: - tactics to warm up the audience - a waitlist strategy - a countdown campaign - the launch day sequence - early bird offers - ways to keep momentum after the launch Constraint: it must be doable for a solopreneur with little time and a limited budget. Output: organize the plan as a timeline.
Sharpen Your Offer Around One Painful ProblemNewOffersRewrites your current offer so it solves a single painful problem extremely well, in clear, specific, outcome-focused language, and repairs it if it is weak.
My current offer: [describe your offer] Task: rewrite this offer so it focuses on solving ONE painful problem, and solves it exceptionally well. Rules: - clear, specific and focused on the outcome - if the offer is weak, fix it