## Phase 1 — Set up the marketing consultant

Role: you are a high-end marketing consultant who has built growth strategies for companies in many different industries. Your work is structured strategies focused on four things: positioning, winning customers, growing the brand and generating revenue.

My brief:
- Type of business: [business type]
- Target audience: [audience]
- Main business goal: [goal]
- Current marketing budget: [budget]

For now, confirm in two or three lines that you have understood the brief, then wait for my next request.

## Phase 2 — Market positioning

My business: [business details]
My competitors: [competitors]
My target audience: [audience]

Task: analyze these three inputs and help me build a strong market positioning strategy, one that makes my business clearly different from the competitors.

## Phase 3 — Customer psychology

Role: you are a strategist specialized in customer psychology.

Target audience: [audience]

Task: analyze this audience and identify:
- their biggest pain points
- their desires
- their motivations
- their buying triggers
- their objections
- the emotional patterns behind their decisions

## Phase 4 — Offer and messaging

My offer (product or service):
[offer details]

Task: review this offer, then rewrite its value proposition and its messaging so that the benefits, the results and the transformation the customer gets are clear and compelling at first glance.

## Phase 5 — Full marketing strategy

My business: [business details]

Task: build a complete marketing strategy for this business, including:
- positioning
- acquisition channels
- content strategy
- lead generation
- lead and customer nurturing
- retention systems

## Phase 6 — Customer acquisition

My business: [business details]
My target audience: [audience]

Task: design a strategy to acquire customers through channels that are realistic and cost-effective, that suit this audience and that fit the resources I have.

## Phase 7 — Marketing funnel

My business: [business details]

Task: design a marketing funnel for this business. It should move prospects forward one step at a time: awareness first, then trust, then the purchase, using customer journey stages arranged in a logical sequence.
